Overview

This report reveals which products customers save most often. It’s one of the most valuable insights for merchandising, inventory planning, and promotional strategy.


1. What the Report Shows

For each product:

  • Total wishlist saves

  • Unique customers

  • Add dates

  • Conversion rate from wishlist → purchase

  • Wishlist-influenced revenue


2. Sorting Options

Sort by:

  • Most Wishlisted

  • Top Revenue

  • Recently Wishlisted

  • Alphabetical


3. Practical Use Cases

A. Merchandising

  • Promote high-wishlist items on home page

  • Create “Most Loved” collections

B. Inventory Planning

  • Identify variants with strong demand signals

  • Increase stock for upcoming seasons

C. Pricing Strategy

  • High wishlist + low sales often signals a pricing barrier

D. Marketing

  • Use as a source for Klaviyo remarketing campaigns


4. Troubleshooting Report Issues

If product appears with “0 saves” unexpectedly:

  • Product variants may have been deleted

  • Product might be unpublished or archived

  • Previous wishlist events may belong to a removed variant


For assistance or additional information on the Wishlist App, our team is available at support@getflits.com.