Best strategy for referral program
Based on how successful merchants use referrals, we've identified a strategy that encourages genuine referrals while preventing reward misuse. This guide walks you through the recommended referral setup in Flits.
Recommended by Flits: Reward the receiver when they sign up, and reward the inviter only after the receiver places their first order. This setup encourages more genuine referrals, improves conversion, and helps prevent referral abuse.
Recommended referral program setup
Configure your referral program as follows:
- Reward the receiver with points, an amount discount, a percentage discount, free shipping, or a free product when they sign up. This gives new customers an immediate incentive to join your store.
- Configure the inviter's reward using the reward type of your choice (points, amount discount, percentage discount, free shipping, or a free product), and set When inviter will earn reward to When friend places first order. This ensures the inviter is rewarded only after the referred customer completes their first purchase.
Enable social sharing
Turn on Facebook and WhatsApp sharing to make it easier for customers to invite friends.
Configure the receiver reward
Choose the reward you want to offer the receiver after they successfully sign up.
Configure the inviter reward
Choose the reward type for the inviter and set When inviter will earn reward to When friend places first order.
This ensures the inviter receives their reward only after the referred customer completes their first purchase, helping prevent abuse while rewarding genuine referrals.
To further control referrals, you can configure earning limits and time limits so inviters cannot earn unlimited rewards.
Tip: Reward both the inviter and the receiver to maximize participation. You can also configure earning limits and time limits to control how frequently inviter rewards can be earned. This setup encourages genuine referrals by rewarding the receiver immediately for signing up while rewarding the inviter only after the referral converts into a customer.
Reward the inviter on every receiver order
The setup above rewards the inviter only once - after the receiver's first purchase.
If you want the inviter to earn rewards every time the referred customer places an order (second order onwards), configure the Receiver's Order Rule separately. This rule supports ongoing rewards for every qualifying order placed by the referred customer.
Need help?
If you have any questions about configuring your referral program, contact our support team at support@getflits.com.